![]() ![]() Analysis on the shaping up of the automobile industry in India – Various Brands, Consumer behaviour patterns, Market Share, Top Marketing Strategies & CampaignsĪutomobile industry is one of the most competitive and cut throat industries in India with many domestic & global players. ICICI Lombard insurance operates in a crowded market amongst many other insurance competitors and we must analyze if it stand out as a brand and whyġ0. Study on brand recall & awareness of ICICI Lombard General Insurance in the sector of Home Insurance Surf Excel has used the marketing mix extensively to stay ahead of completion, position itself in the minds of consumers & gain market share and become one India’s top brands in the laundry detergent category.ĩ. Study on marketing mix & competitive analysis of Surf Excel brand The amazing marketing team at Coca Cola has turned a beverage drink into one of the world’s most loved brands using various innovative strategies after understanding consumer behaviour and psychology of the target audience.Ĩ. Study on the Brand Positioning of one of the world’s most iconic brands – Coca Cola from its inception till date Research on effect of BTL marketing on consumer purchase decisions in the FMGC sectorįMCG is a sector where BTL marketing plays a huge role in increasing consumer purchases at the store & retail outlet level.ħ. ![]() Real Estate is one sector where branding plays a big role in increasing sales due to the premium pricing of real estate.Ħ. ![]() Study the effects of Branding on consumers in the Real Estate Sector Understanding Consumer behaviour is one of the critical steps in designing effective marketing strategies to engage & retain users specially for Digital Based Platform brands.ĥ. Analyze consumer behaviour & Design Strategies to Increase Consumer Retention and User Engagement for a video streaming platform for documentaries. Two very important activities in marketing that can make or break a brand are branding & positioning in the mind of a consumers across various target markets & geographiesĤ. Branding & Positioning strategies for a new age D2C( Direct to customer) milk startup( with a tier 1 presence) in tier 2, tier 3 cities ![]()
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